Product Marketing Director
2 days ago
Barcelona
ppbAbout Us /b /p pPerk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time‑consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work, with real impact. /p pWe’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics. We’re tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem. /p pFounded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices globally, with headquarters in London and Boston. We combine innovation, control, and simplicity to transform how businesses work and how people feel at work. /p pAt Perk, we’re driven by our values, like being an owner, delivering a 7‑star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries. If you’re excited about having a real impact and shaping how millions of people experience work, we’d love you on the team. /p pVisit to learn more. /p h3About the Role /h3 pPerk is scaling fast: 12,000+ customers, 1,800 people, and a platform that has expanded into Travel, Spend and Events. We've rebranded and we're building for category leadership. /p pAs bDirector of Product Marketing /b you'll build the compelling narratives that communicate Perk’s value proposition and set us apart from our competitors, run the go‑to‑market engine that turns product investment into commercial outcomes, and build the competitive intelligence function that keeps the whole company sharp. Your work will influence how Revenue wins deals and how product decides what we build next. /p pThis is a bsenior leadership /b role for someone who has built and led product marketing in high‑growth B2B SaaS, has owned GTM for complex software products, and has a track record of turning product investment into commercial outcomes. You understand the finance buyer, you know how to build positioning that holds up under competitive pressure, and you've done this long enough to have a genuine point of view on what good looks like. /p pYou’re an bexceptional storyteller /b who can take a technically complex platform and make the value clear and compelling for a CFO‑level buyer. You're comfortable operating at executive level across Product, Revenue, and Marketing. And you get into the detail because you want to — you want to be the person who knows this space better than anyone in the room. /p pYou’ll lead the PMM team, setting the standard for the function, developing your team, and doing meaningful work yourself. /p h3What You’ll Do /h3 ul lipbThe platform narrative /b Own how the market understands Perk. That means the core messaging architecture, how we position the TS platform against the alternatives, and the “why Perk” story that runs from the website to the pitch deck to the sales conversation. A key objective is shifting market perception from individual products to a unified platform built for modern finance teams. /p /li lipbGo‑to‑market and launches /b Own the end‑to‑end GTM strategy for new products and major launches. You'll be responsible for moving from reactive launches to a predictable, commercially focused engine that improves product adoption and reduces execution risk. Every significant launch should follow a consistent framework and land with commercial momentum, not just coverage. /p /li lipbMarket and competitive intelligence /b Build a best‑in‑class intelligence capability: competitive analysis, win/loss, customer research, and market signals that improve how we sell. You'll represent the voice of the market inside the revenue team, to ensure our messaging and positioning is built on what buyers actually care about and where we genuinely win. /p /li lipbRevenue enablement /b Partner closely with Revenue leadership and the sales enablement team, to improve win rates, platform attach, sales confidence, and launch effectiveness. The measure of success is a sales team that can clearly articulate Perk's differentiated story and a PMM function recognised as a genuine commercial partner. /p /li lipbTeam and function /b Lead and develop the PMM team, create the operating rhythms and quality standards that allow the function to scale, and establish PMM as one of the company's most trusted strategic partners. You'll also shape what the function looks like as Perk grows. /p /li /ul h3What We’re Looking For /h3 ul lipYou've spent meaningful time in B2B SaaS and you have a track record of building positioning that earns internal trust and wins externally. /p /li lipYou know how to build a differentiated position. You understand the strategic choices that determine where a product competes and why it wins, and you can distill a technically complex platform into a story that lands clearly with a senior finance buyer. /p /li lipYou thrive on understanding the buyer, the market, and the competitive picture inside out. You get into the detail because you want to, and you want to be the person in the room who knows this space better than anyone. /p /li lipYou think commercially and use data to make decisions. You've built repeatable operating models, and you're as comfortable challenging a product roadmap priority as writing the launch brief. /p /li lipYou're highly influential and a strong communicator. You bring people with you across Product, Revenue, and Marketing — building alignment through the strength of your ideas — and you take communication seriously, owning the process end to end from how a message is crafted to how it lands across the organisation. /p /li lipYou're an AI‑first operator. You use AI to change how the work gets done: faster research, stronger competitive analysis, higher‑quality outputs. You'll bring that to how this team operates. This isn’t optional — we’re an AI‑first company and we expect our leaders to lead that way. /p /li /ul h3What we offer /h3 ul lipReceive competitive compensation and equity ownership in Perk. /p /li lipRest and recharge with our generous allocation of vacation days plus public holidays. /p /li lipTake control of your physical health with your choice of private healthcare or a gym allowance. /p /li lipKnow that your loved ones are protected financially through your Life Insurance if the worst were to happen. /p /li lipJoin our unforgettable Perk events, including our spectacular annual summer party. /p /li lipAlways feel supported with Spring Health, our market‑leading wellbeing partner, providing fast, comprehensive access to 12x therapy and 12x coaching sessions for you and your loved ones. /p /li lipMake your money go further with our flexible compensation plan. /p /li lipFocus on your family with 17 weeks’ paid parental leave during your child’s first year. /p /li lipContribute to your community with 16 paid hours per year to spend volunteering for your dearest charitable causes. /p /li lipBroaden your horizons with up to 20 “Work from Anywhere” days per year. /p /li lipNurture your language skills with in‑real‑life English, Spanish and Catalan lessons. /p /li lipFollow your passions and take a four‑week, fully paid sabbatical once you reach 5 years. /p /li lipLet us help you move to one of our hubs with relocation support. /p /li /ul h3AI at Perk /h3 pAI is embedded in how we work across every function. The tools you'll use day‑to‑day are AI‑enabled, so you can move faster and spend more time on the work that matters. In practice, that means using AI to research and prioritise accounts, draft and refine outreach, handle customer interactions more effectively, synthesise information, and cut through shadow work — the invisible tasks that pull people away from the work only they can do — so you can focus on relationships and outcomes. /p pWe don't expect you to be an AI expert, but we do expect you to be curious and intentional about it. The bar is judgment: knowing when AI makes your work better, when to verify what it produces, and when to rely on your own expertise instead. /p pWe'll ask about how you use AI in your interviews, not to test tool knowledge, but to understand how you think about it. That reflects how we work every day. /p h3How We Work /h3 pAt Perk, we take an IRL‑first approach to work, where our team works together in‑person 3 days a week. As such, this role requires you to be based within commuting distance of our hubs. We fundamentally believe in the value of meeting in real life to improve connectivity, productivity, creativity and ultimately making us a great place to work. /p pFor certain roles, we can help with relocation from anywhere in the world. English is the official language at the office. Please submit your resume in English if you choose to apply. Do not forget to submit an updated portfolio and/or resume. /p pPerk is a global company with a diverse customer base, and we want to make sure the people behind our product reflect that. We’re an equal opportunity employer, which means you’re welcome at Perk regardless of how you look, where you’re from, or anything else that makes you, well, you. /p h3Protect Yourself from Recruitment Scams /h3 pAll official communication from Perk will always come from email addresses ending in @perk.com or @externalperk.com, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, request sensitive personal information such as bank details early in the process, or communicate through unofficial apps like WhatsApp, Telegram, or Signal. If you receive a message claiming to be from Perk that seems suspicious, please do not respond. Forward it to security (at) perk .com, and we will confirm whether it is legitimate. /p /p #J-18808-Ljbffr
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