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Job DescriptionDescription: This role serves as a bilingual technical marketing expert supporting Nikon’s product marketing efforts across the U.S., Mexico, and Latin America. The individual will act as a technical expert, trainer and multi-regional conduit, ensuring strong product understanding, consistent storytelling, and effective market engagement across regions. In addition to field execution, this role is expected to act as a strategic bridge between headquarters, regional teams (Mexico & LATAM), and in-market execution, ensuring that market insights, customer needs, and competitive dynamics are translated into actionable product marketing strategies. The position plays a critical role in bridging product marketing and field execution, delivering high-impact training, event support, and localized marketing initiatives, particularly for Spanish-speaking audiences. This role will play a key role in driving product adoption, improving technical understanding, and strengthening Nikon’s positioning across Spanish-speaking markets. Requirements: ESSENTIAL FUNCTIONS AND KEY AREAS OF RESPONSIBILITY: • Technical Expertise & Training Leadership, • Serve as a subject matter expert on Nikon cameras and NIKKOR lenses, • Lead product training programs in English and/or Spanish for internal teams, retail partners, media, and ambassadors via video conference or in-person, • Deliver high-quality technical presentations and demonstrations in both English and Spanish, • Translate technical product capabilities into compelling, easy-to-understand messaging, • Capture feedback from training programs and translate it into actionable insights for product marketing and future product improvements, • LATAM & Spanish-Speaking Market Activation, • Act as a primary marketing and training liaison for Mexico and Latin America, • Support and participate in regional launches, workshops, and events, • Develop and deliver Spanish-language content, presentations, and training materials, • Help expand Nikon’s reach and engagement with Spanish-speaking audiences in the U.S., Mexico and LATAM, • Support influencer and ambassador initiatives across these regions, • Identify market-specific needs, customer behavior, and competitive dynamics in Mexico and LATAM, and translate them into recommendations for product positioning and go-to-market strategy, • Events, Workshops & Public Speaking, • Lead and support hands-on workshops, field activations, and experiential events, • Serve as an on-stage spokesperson representing Nikon at events, media briefings, and partner engagements, • Ensure technical readiness for events (gear, demos, training support), • Capture and share post-event insights and learnings to inform future strategy, • Ensure that learnings from events and field engagements are systematically captured and shared to inform marketing strategy and product development, • Go-To-Market & Product Positioning Support, • Partner with product marketing to develop clear, differentiated messaging for Mexico’s market, • Contribute to launch strategies and market readiness across regions, • Provide field feedback and insights to improve product positioning and adoption, • Ensure consistency between technical education and brand messaging, • Actively contribute to improving go-to-market effectiveness by aligning field insights with product positioning and messaging, • Cross-Functional & Regional Collaboration, • Work closely with U.S. marketing, Mexico based and LATAM teams, • Support joint marketing initiatives and regional programs, • Translate and localize marketing assets for Mexico and LATAM use, • Ensure marketing assets are shared and communicated with regions ANCILLARY RESPONSIBILITIES· • Participate in trade shows and market-related organizations., • Work within cross-functional teams to execute on responsibilities and achieve key business objectives., • Work outside of normal hours of operation, as needed, in order to fulfill essential functions and responsibilities., • All other duties as required or needed. KNOWLEDGE, SKILLS & ABILITIES: • B.A. in Marketing and/or Business, • 5+ years' experience in product marketing, • Aptitude for technology products, • Strong technical knowledge of camera systems and photography (DSLR/Mirrorless and lenses), • Fluent Spanish and English (spoken and written) required, with proven ability to engage and influence Spanish-speaking markets, • Proven ability as a trainer, presenter, or educator, • Strong public speaking skills with experience presenting to diverse audiences, • Experience working with or supporting international markets (Mexico or South American countries preferred), • Excellent interpersonal and project management skills, • MS Word, Excel, PowerPoint, Outlook., • Strong ability to manage multiple projects with time constraint deadlines, • Ability to travel internationally up to 40% (includes overnight travel), • Ability to work outside of regularly scheduled work hours as needed.

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