Marketing Data and Campaigns Manager
hace 10 horas
Hinckley
Our client is a market-leading provider of professional information and insight services, supporting organisations across the UK with trusted intelligence, compliance resources and industry expertise. Due to continued growth and investment, they are looking to strengthen their Sales & Marketing function with the appointment of a commercially focused, hands-on Data & Campaigns Manager. This is an exciting opportunity for an analytical and proactive individual who enjoys transforming data into actionable sales and marketing strategies, whilst driving campaign performance and business growth. Reporting into the Sales & Marketing leadership team, you will play a pivotal role in supporting both internal sales and marketing functions through data analysis, campaign management, reporting and process improvement. You will be responsible for creating and delivering targeted campaigns, maintaining data quality, producing meaningful business insights and identifying opportunities to improve efficiency through automation and enhanced data processes. Day to Day Review and validate lead sources to ensure data accuracy and campaign effectiveness. Analyse market trends and internal data to identify opportunities for targeted sales and marketing activity. Create, manage and optimise telesales and marketing campaigns within the CRM platform. Enrich and analyse data to support revenue growth and strategic decision-making. Develop and maintain automa...