Director of Tranformers Sales
7 days ago
Etwall
We are seeking an experienced and commercially driven Director of Sales to lead our sales function during an exciting period of growth. This is a strategic leadership role responsible for developing and executing the company's sales strategy, driving new business opportunities, expanding key customer relationships, and leading a high-performing sales team within the transformer manufacturing sector. \n The successful candidate will have a proven track record of delivering revenue growth in a manufacturing or industrial environment and will be passionate about building strong customer partnerships while developing and motivating successful sales teams. \n Key Responsibilities \n\n • Develop and implement a comprehensive sales strategy aligned with the company's growth objectives.\n, • Lead, mentor, and inspire the sales team to achieve ambitious revenue and profitability targets.\n, • Identify and secure new business opportunities across utilities, industrial, renewable energy, infrastructure, and OEM markets.\n, • Build and maintain strategic relationships with key accounts, ensuring exceptional customer service and long-term partnership development.\n, • Manage the sales pipeline, forecasting, budgeting, and performance reporting to support business planning.\n, • Work collaboratively with engineering, operations, production, and senior leadership to deliver commercially successful customer solutions.\n, • Negotiate commercial agreements and major contracts while protecting company profitability.\n, • Monitor market trends, competitor activity, and customer requirements to identify opportunities for business growth.\n, • Represent the company at customer meetings, exhibitions, and industry events.\n, • Drive a culture of accountability, continuous improvement, and customer excellence across the sales function.\n\n The ideal candidate will demonstrate: \n\n • Proven experience leading sales teams within a manufacturing, engineering, or industrial business, ideally within the transformer or electrical equipment industry.\n, • A strong track record of creating new business opportunities and delivering sustained revenue growth.\n, • Extensive experience managing and developing key customer accounts.\n, • Exceptional leadership skills with the ability to coach, motivate, and develop high-performing teams.\n, • Strong commercial awareness with excellent negotiation and influencing skills.\n, • Experience developing sales strategies, forecasts, budgets, and KPIs.\n, • Excellent relationship-building and stakeholder management abilities across all organisational levels.\n, • A proactive, results-oriented approach with the ability to thrive in a fast-growing business environment.\n, • Strong communication and presentation skills.\n, • Willingness to travel to customer sites and industry events as required.\n\n Key Competencies \n\n • Strategic Sales Leadership\n, • Business Development\n, • Account Management\n, • Team Leadership and Development\n, • Commercial Negotiation\n, • Revenue Growth\n, • Customer Relationship Management\n, • Market Development\n, • Sales Forecasting and Pipeline Management\n, • Cross-Functional Collaboration\n\n Within this role, you will successfully build and lead a high-performing sales organisation, deliver sustainable revenue growth, strengthen strategic customer relationships, expand into new markets, and play a pivotal role in shaping the future success of a growing transformer manufacturing business.