Senior Campaign Manager – Data & Circulation Europe F/H
2 days ago
Roncq
Responsibilities: Reporting to the Southern Europe Direct Marketing Manager, and within the Lifecycle Marketing & Customer Intelligence Department, your main mission will be to coordinate the B2B campaigns in accordance to the marketing plan schedules. Your role as Senior Marketing Campaign Manager: • Definition and implementation of campaign operational policies and proceduresBusiness units covered: France (3 brands), Belgium, Netherlands, Spain, Italy, Sweden, UK, • Operational management of catalogue campaignsCST-Anteriad, lettershop, and postage vendor coordination, • Campaign briefing with the Customer Data Platform team : catalogues, email, telemarketing campaigns, • Marketing invoices management (+700 per year), paper tax declarations (Citéo), • Create campaign segmentations within the Customer Data Platform, • Technical knowledge of direct mail practicesPostage and lettershop specifications for each country, • Lead lettershop tender on an annual basis Candidate Profile : Hard Skills: • Fluent English required (international work environment), • Bachelor’s Degree (or equivalent Bac+3), • Proven experience in a direct marketing environment, • Expertise in B2B direct mail practices and multi-channel campaign management, • Expertise in data analysis Soft Skills: • Rigorous, autonomous, and curious, • Ability to work with diverse stakeholders (strong interpersonal and communication skills), • Adaptable, strong team spirit, • Strong analytical and synthesis skills, • Strong commitment to process quality and added value What we offer: This is a full-time permanent position (CDI). We offer a competitive compensation package and various benefits: private health insurance (mutuelle), life/disability insurance (prévoyance), meal vouchers, profit-sharing scheme, and staff committee perks (CSE). Brady Groupe SAS (€80M turnover, 300 employees) is a subsidiary of the American group Brady Corp ($1.08 Billion turnover - 5,400 employees) - (_). SETON (www.seton.eu) represents the direct marketing division of the group. Specializing in the manufacturing and distribution of safety, signage, and identification products, it offers a range of over 30,000 products. Operating in more than 14 countries worldwide, SETON is the B2B leader in workplace safety.