Business Applications Manager
12 days ago
Madrid
ppAt ABLiving, a global luxury wellness and hospitality group with brands such as bSHA /bwe are seeking a Business Applications Manager. /p h3Job Purpose /h3 pAct as the conductor of the application ecosystem that brings the AB Living experience to life. /p pLead the strategy, implementation, and optimization of all platforms interacting with guests and clinical staff, ensuring every digital touchpoint reflects the excellence, personalization, and wellness philosophy of our brands. /p pServe as the bridge between technology and the Marketing, Sales, and Clinical teams, translating business needs into elegant, efficient, and human-centered technology solutions. /p h3Main Duties Responsibilities /h3 h3Application Ecosystem Governance /h3 ul liGovernance Lifecycle Management: Define and maintain configuration standards, update cycles, and operational procedures (SOPs) for all business applications, ensuring consistency and quality across the ecosystem. /li liIntegration Architecture: Design and oversee system integrations (APIs and middleware), ensuring real-time data flows across key platforms such as PMS, CRS, EHR, and CRM systems. /li liIncident Management Continuous Improvement: Lead the resolution of complex application issues while identifying recurring patterns and implementing improvements that enhance platform stability and support processes. /li /ul h3Digital Commercial Experience /h3 ul liDigital Distribution Leadership: Manage and optimize the distribution technology stack (CRS, Channel Manager), ensuring maximum visibility and rate parity across all channels (OTAs, GDS, Metasearch) while increasing direct bookings. /li liMarTech Ecosystem Orchestration: Oversee the Marketing Technology ecosystem, including CRM platforms, booking engines, CMS systems, and marketing automation tools, supporting guest acquisition, conversion, and loyalty. /li liGuest Experience Product Vision: Act as Product Owner for guest-facing platforms such as the mobile app and guest portal, defining feature roadmaps in collaboration with Marketing and Operations to deliver a seamless and personalized digital journey before, during, and after the stay. /li liBusiness Partnering Executive Reporting: Serve as the primary technology partner to Marketing, Revenue Management, and Sales teams, proactively communicating project status, roadmaps, and budget needs to the CIO and executive leadership. /li /ul h3Clinical Wellness Systems /h3 ul liClinical Ecosystem Management: Oversee the management and evolution of the Electronic Health Record (EHR) platform and its integration with hospitality systems (particularly PMS), ensuring the security, privacy, and availability of patient data. /li liClinical Experience Optimization: Collaborate closely with clinical teams to understand their workflows and optimize technology tools, reducing administrative burden and enabling staff to focus on guest care. /li liUser Training Adoption: Design and implement ongoing training programs for users of business and clinical applications to ensure strong adoption and effective system usage. /li /ul h3Job Profile /h3 ul liBachelor’s degree in Information Technology, Computer Science, Information Systems, Engineering, Business Technology, or a related field required. /li liMaster’s degree or MBA in Technology Management, Digital Transformation, or Business Administration preferred. /li li5 years of experience managing business applications within the hospitality sector, ideally in leadership or senior roles. /li liDeep knowledge of the hotel distribution ecosystem (CRS, GDS, Channel Managers). /li liStrong expertise in digital marketing technology including CRM systems, SEO/SEM environments, and booking engines. /li /ul h3Languages /h3 ul liNative or bilingual Spanish (mandatory) / Business-level English (C1 or higher). /li liCommercial Performance: Increase in Direct Booking Ratio, Reduction in Customer Acquisition Cost (CAC), Improvement in website conversion rates. /li liDigital Experience: Higher NPS / CSAT scores across digital platforms (app, website, guest portal) Increased user adoption rates. /li liClinical Operations: Clinical staff satisfaction with EHR systems Reduced resolution time for clinical system incidents. /li liProject Delivery: On-time and on-budget implementation of new application projects. /li /ul h3Technological Skills /h3 ul liCRS, Channel Managers, GDS integrations, rate parity management. /li liCRM platforms, marketing automation tools, CMS systems, booking engines. /li liProperty Management Systems (PMS) and integration with distribution platforms. /li liFamiliarity with EHR/EMR platforms and healthcare data workflows. /li liAPI architecture, middleware platforms, and real-time data integration. /li liBusiness Intelligence tools and customer data analysis platforms. /li liAgile product development, feature roadmaps, and digital experience optimization. /li /ul h3Skills Chain of Command /h3 ul liProduct Business Vision. /li liCommunication Diplomacy. /li liPremium Attention to Detail. /li /ul h3Other Competencies and Skills Required /h3 ul liExperience with clinical systems (EHR / EMR). /li liBackground in wellness or healthcare environments. /li liExperience with product management methodologies such as Agile or Scrum. /li liKnowledge of Business Intelligence tools for analyzing commercial and customer data. /li /ul /p #J-18808-Ljbffr
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