Marketing Perfomance Specialist
hace 2 días
Alicante
ph3Company Description /h3pWe are a strategic digital business consultancy with more than 18 years of experience, now integrated into the global ecosystem of Publicis Groupe. We don’t just build websites; we transform businesses. We combine strategy, creativity, and technology to scale projects with international impact. If you’re looking for a place where innovation is part of everyday life, this is the place for you. /ppbWe are looking for a Marketing Performance Specialist: /b /ppVersatile, proactive, and adaptable professional with experience in leading digital marketing strategies. The ideal candidate should be dynamic, capable of developing and coordinating customized strategies for different brands and industries, understanding their needs and objectives. Additionally, they should be able to maintain close relationships with clients, acting as a strategic advisor and working to ensure the long‑term success of each brand. It is essential that this person can learn quickly, adapt to new situations, and lead projects effectively, always with a collaborative, results‑oriented mindset. /ph3Responsibilities /h3ullipbMarketing Strategy Development: /bDevelop and coordinate global digital marketing strategies for various brands and industries. Understand the specific needs of each industry and brand, and adapt strategies to achieve their objectives. /p /lilipbPaid Media Campaign Oversight: /bLead paid media campaigns on platforms such as Meta, TikTok, and Google Ads. Analyze key KPIs such as CPA, ROAS, and CPL to evaluate campaign performance, adjust strategies, and improve efficiency. /p /lilipbClient Management: /bBuild strong client relationships, not only understanding their needs but also helping define and achieve their marketing goals with customized solutions. /p /lilipbReporting in Looker Studio: /bCreate and present performance reports to clients. /p /lilipbShopify Experience: /bKnowledge of Shopify for basic content updates, app recommendations and implementation, and performance analysis within the platform. /p /lilipbMarketing Automation: /bImplement and manage marketing automation flows using platforms such as Connectif and Klaviyo. /p /lilipbAdditional Skills (SEO, UX, Analytics): /bOptimize platform performance, improve user experience, and ensure proper tracking and measurement of campaigns. /p /lilipbTeamwork and Leadership: /bCollaborate with multidisciplinary teams, motivate and coordinate the team to ensure effective execution of strategies and alignment with strategic objectives. /p /li /ulh3Qualifications /h3ullipbLanguage Skills: /bFull professional proficiency in English (written and spoken) is required. Additional languages such as French, German, Italian, or Portuguese are a plus. /p /lilipbAnalytical and Strategic Mindset: /bAbility to evaluate campaign performance and adapt strategies based on data insights. /p /lilipbTechnical Skills: /bFamiliarity with paid media platforms, Shopify, marketing automation tools, and reporting dashboards. /p /lilipbAdaptability and Collaboration: /bAbility to work effectively in teams, lead projects, and adapt to new challenges and industries. /p /li /ul /p #J-18808-Ljbffr
Calle Churruca, 03003, Alicante (Alacant)
